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Wireless & Mobile Landscape

North America Carrier and Cable WiFi Forecast, 2013-2018: Meeting Mobile Demand with WiFi

In public places throughout North America, it is not at all uncommon to see consumers on their mobile devices, and often these consumers are using WiFi instead of mobile cellular data. An ever-increasing number of WiFi hotspots operated by the mobile operators, cable MSOs and other service providers are becoming available to subscribers.

As the amount of traffic on the mobile data network continues to grow, North American mobile operators are increasingly looking to WiFi as an alternative to cellular data. In addition, cable MSOs have built a large WiFi network in major North American cities and they offer it as a value-add to their subscribers. Although motivated by different factors, both mobile operators and cable MSOs have built a significant number of WiFi hotspots in North America over the last two years, and consumers are benefitting.

This report provides an overview of the carrier and cable MSO WiFi market in the U.S. and Canada, the standards that are enabling the growth of WiFi, and data regarding U.S. Consumers’ use of WiFi. Additionally, the market study provides a five-year forecast on the build-out of carrier and cable MSO WiFi.


Key Questions Answered

  • What is Carrier WiFi? Which cellular operators are offering WiFi services?
  • Which cable MSOs are offering WiFi services? How are they marketed?
  • Which other service providers offer WiFi services?
  • What are the relationships between the cellular operators, cable MSOs and independent service providers?
  • What types of WiFi networks and business models exist?
  • Which standards are guiding the evolution of WiFi?
  • What are the opportunities for VoWiFi?
  • How can users roam on WiFi? How is this ability changing?
  • What are the strengths, weaknesses, opportunities and threats of carrier and cable WiFi?
  • How do consumers in the U.S. use WiFi while they are at home, school or on the go?
  • What is the five-year forecast for the build-out of WiFi hotspots in North America? How does this differ between cellular operators and cable MSOs?
  • What is the impact of dual-SSID WiFi in the cable MSO networks?
  • Which vendors are providing products and services to the WiFi market?
  • How big is the carrier and cable MSO WiFi opportunity in North America?

Who Should Read

  • Mobile operators, including those with WiFi networks
  • Cable MSOs and those offering WiFi services
  • Other independent WiFi service providers
  • Device OEMs
  • Content providers and distributors
  • Financial analysts and investors.

Table of Contents

  • Abstract
  • Executive Summary
    • Carrier and Cable MSO WiFi Business Models
      • Carrier WiFi
      • Cable MSO WiFi
      • Third Party WiFi
      • Municipal WiFi
    • Enabling Carrier and Cable WiFi
    • Carrier and Cable WiFi SWOT Analysis
    • Carrier and Cable WiFi Access Point Market Forecast
  • Methodology
  • WiFi Business Models
    • Types of WiFi Networks
    • WiFi Business Models
  • WiFi Networks
    • Carrier WiFi
      • AT&T
      • GCI
      • Nex-Tech
    • Cable MSO WiFi
      • Bright House Networks
      • Cablevision
      • Comcast
      • Cox Communications
      • Shaw Communications
      • Time Warner Cable
    • Third Party WiFi
      • Boingo
      • CCI Capaciti Networks
      • Gogo
      • Google WiFi
    • Municipal WiFi
  • Carrier and Cable WiFi Network Architectures
    • Carrier WiFi
    • Cable WiFi
    • Partnerships
    • Roaming on WiFi Networks
  • Carrier and Cable WiFi Standards
    • Passpoint / Hotspot 2.0
    • Wireless Broadband Alliance (WBA) NGH and ICP Programs
    • ANDSF
    • VoWiFi
  • WiFi Offload
    • Types of WiFi Offload
    • Why offload?
  • Adoption of Carrier WiFi Usage
  • SWOT Analysis of Carrier WiFi
    • Strengths
    • Weaknesses
    • Opportunities
    • Threats
  • Consumers’ WiFi Usage
    • Mobile Device Use
    • WiFi Use in the Home
    • WiFi Use at School and Work
    • WiFi Use On the Go
  • Carrier and Cable WiFi Network Forecast
    • Forecast Assumptions
    • North American Carrier and Cable WiFi Forecast
      • Installed Access Points
      • AP Installation Cost
  • Survey Demographics
    • Demographic Profile of U.S. Consumer Respondents
  • Vendor Profiles
    • Accuris Networks
    • Alcadis ISP Solutions
    • Anyfi Networks
    • Aptilo Networks
    • Aruba Networks
    • AT&T
    • Boingo
    • Bright House Networks, LLC
    • Cablevision Systems Corporation
    • Cisco
    • Comcast Corporation
    • Cox Communications
    • Devicescape
    • Ericsson
    • GCI
    • Gogo
    • Green Packet
    • iPass
    • Motorola Solutions
    • NetScout Systems
    • Ruckus Wireless
    • Time Warner Cable
    • Way4orth
    • wefi
    • Xirrus
  • Definitions
    • General
    • Device Types
    • Services
    • Network Technology
  • About iGR
    • Disclaimer

List of Tables

  • Table 1: Canadian Municipalities with WiFi networks
  • Table 2: U.S. Municipalities with WiFi networks
  • Table 3: Carrier and Cable WiFi SWOT Analysis
  • Table 4: Locations of Mobile Device Use
  • Table 5: Home WiFi Network
  • Table 6: Devices Connected to WiFi
  • Table 7: Access to Video Content from Streaming Services
  • Table 8: Frequency of School WiFi Use
  • Table 9: Frequency of WiFi Use at Work
  • Table 10: Hours Spent On the Go
  • Table 11: General On the Go Activities
  • Table 12: Typical Data Network while On the Go
  • Table 13: Mobile Device Activities while On the Go
  • Table 14: On the Go Activities - WiFi or Mobile Data
  • Table 15: North American Carrier and Cable WiFi AP Forecast, 2013-2018 (installed)
  • Table 16: North American Carrier and Cable WiFi AP Installation Cost Forecast, 2013-2018 ($M)
  • Table 17: Age
  • Table 18: Gender
  • Table 19: Ethnic Background
  • Table 20: Annual Household Income
  • Table 21: Level of Education
  • Table 22: Age of Children in Household
  • Table 23: Marital Status

List of Charts and Figures

  • Figure A: Simple View of WiFi in the Mobile Network
  • Figure B: Carrier and Cable WiFi SWOT Analysis
  • Figure C: North American Carrier and Cable WiFi AP Forecast, 2013-2018 (installed)
  • Figure D: North American Carrier and Cable WiFi AP Forecast, 2013-2018 (installed; no dual-SSID)
  • Figure E: North American Carrier and Cable WiFi AP Installation Cost Forecast, 2013-2018 ($M; cumulative)
  • Figure 1: Simple View of WiFi in the Mobile Network
  • Figure 2: Simple View of WiFi in the Mobile Packet Core Architecture
  • Figure 3: Simple View of WiFi in the Cable MSO Network
  • Figure 4: Locations of Mobile Device Use
  • Figure 5: Home WiFi Network
  • Figure 6: Devices Connected to WiFi
  • Figure 7: Access to Video Content from Streaming Services
  • Figure 8: Frequency of School WiFi Use
  • Figure 9: Frequency of WiFi Use at Work
  • Figure 10: Hours Spent On the Go
  • Figure 11: General On the Go Activities
  • Figure 12: Typical Data Network while On the Go
  • Figure 13: Mobile Device Activities while On the Go
  • Figure 14: On the Go Activities - WiFi or Mobile Data
  • Figure 15: North American Carrier and Cable WiFi AP Forecast, 2013-2018 (installed)
  • Figure 16: North American Carrier and Cable WiFi AP Forecast, 2013-2018 (installed; no dual-SSID)
  • Figure 17: North American Carrier and Cable WiFi AP Installation Cost Forecast, 2013-2018 ($M)
  • Figure 18: North American Carrier and Cable WiFi AP Installation Cost Forecast, 2013-2018 ($M; cumulative)
  • Figure 19: Age
  • Figure 20: Gender
  • Figure 21: Ethnic Background
  • Figure 22: Annual Household Income
  • Figure 23: Level of Education
  • Figure 24: Age of Children in Household
  • Figure 25: Marital Status

For additional information on the North America Carrier and Cable WiFi Forecast, 2013-2018: Meeting Mobile Demand with WiFi market study, please contact Iain Gillott, at (512) 263-5682 or by email.